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AIROI - Artificial Intelligence Return on Invest: The AI strategy for decision-makers and managers

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31 July 2025

ChatGPT (Glossary)

Artificial intelligence Automation Digital transformation AI Glossary

ChatGPT belongs to the artificial intelligence category and also plays a major role in digital transformation. The system is based on artificial intelligence, which helps to understand natural language and respond to it in a meaningful way. ChatGPT was developed by OpenAI and can generate texts, answer questions, summarise texts or even translate them into other languages.

An illustrative example: Imagine your company receives many customer enquiries by email or chat every day. With ChatGPT, these enquiries can be read and answered automatically - often so well that the difference to a real person is hardly noticeable. This not only saves companies time, but also offers their customers a faster service.

ChatGPT is already frequently used in everyday life - e.g. as a chatbot on websites, for automatic text generation for marketing texts or as a virtual assistant. The big advantage: the technology is constantly learning and can quickly adapt to new topics or requests. This is why ChatGPT is now an important building block for companies that want to modernise digitally and prepare for the future with intelligent solutions.

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Sanjay Sauldie

Sanjay Sauldie is a digital strategist, speaker and developer of the transruption toolkit, which companies can use to make their digital transformation measurable, human and sustainable. With kiROI - the AI-based approach to value creation in the digital age - he helps self-employed people and companies to integrate artificial intelligence into their processes in a practical way. With his outstanding marketing strategy iROI, he has already led countless companies to greater visibility and thus more profits. He combines digital innovation with disruptive thinking models for a sustainable business strategy. He studied mathematics and computer science at the University of Cologne, completed a Master of Science in Digital Disruption at the University of Salford (UK) and a Design Thinking programme at MIT/EMERITUS Singapore. As a multiple award-winning expert - including the Golden Web Award and the Innovation Award of the Initiative Mittelstand - he advises SMEs and corporations. His motto: "Digitalisation is not an end in itself - it must serve people."

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