At the centre of modern corporate development is the Idea management as the key to sustainable innovation promotion. With the targeted use of KIROI Step 7, ideas can not only be captured, but also scaled throughout the organisation. This approach supports organisations in systematically leveraging creative potential and transforming it into concrete improvements.
Idea management: a structured process with vision
The concept Idea management involves much more than simply collecting suggestions. It uses targeted methods to generate, evaluate and implement ideas from a wide range of company areas - such as production, customer service or marketing. This not only promotes individual initiatives, but also establishes a comprehensive innovation system.
For example, a logistics company can use a digital ideas portal to optimise its transport processes, while a medium-sized mechanical engineering company receives impetus for product improvements through regular, interdisciplinary workshops. At the same time, a retail chain uses collaborative platforms to create a lively culture of innovation in which employees from the market, sales and administration work together on new solutions.
The added value of KIROI Step 7 in idea management
KIROI Step 7 has a special focus: the company-wide scaling of ideas. The process is not viewed as a one-way street, but rather as a dynamic network of different departments and teams. Colleagues from IT, marketing and customer service regularly exchange ideas in order to further develop suggestions and adapt them across industries.
An example from the automotive industry shows how an idea to increase efficiency in manufacturing not only had a positive effect on production, but also on purchasing and logistics. This created synergies that would have been difficult to achieve on their own. In the healthcare sector, networking through KIROI Step 7 enables care processes to be adapted quickly by combining innovative approaches from different specialist departments into a holistic solution.
In retail, on the other hand, an integrated ideas platform led to improved customer feedback management. The insights gained were channelled directly into marketing campaigns and the sales process, significantly increasing customer satisfaction.
Practical tips for company-wide implementation
So that the Idea management KIROI Step 7 offers tangible recommendations for a sustainable effect:
- Use digital tools: Modern software solutions allow ideas to be recorded in a decentralised manner and tracked transparently.
- Establish cross-functional teams: Regular workshops promote dialogue between departments.
- Strengthen feedback culture: Quick feedback motivates employees to contribute their ideas.
One production company, for example, used a digital ideas portal that is integrated into all operational areas. Employees constantly report process improvements, which are prioritised and implemented. In an international group, collaborative platforms ensured that the evaluation of suggestions was more efficient and duplication was avoided. The IT department of a service provider also gained innovative strength thanks to KIROI Step 7, as teams systematically exchange ideas and recognise potential at an early stage.
Best practice: KIROI in practice
BEST PRACTICE with one customer (name hidden due to NDA contract) In a manufacturing company, KIROI coaching made it possible to set up a digital idea management system. Employees use it to submit suggestions and receive structured feedback. As a result, internal communication improved significantly and the implementation speed of process innovations increased noticeably.
BEST PRACTICE with another customer (name hidden due to NDA contract) In a globally active group, the use of KIROI Step 7 brought together interdisciplinary teams that adapt ideas across sectors. Innovation cycles were measurably shortened and employees reported a stronger identification with the company.
My analysis
The modern Idea management, especially with KIROI Step 7, is more than just a classic suggestion scheme. It creates a company-wide platform that not only collects ideas, but also makes them systematically accessible and realisable. Companies benefit from short innovation cycles, more efficient processes and increased employee motivation. The continuous support process promotes a culture of openness and collaboration, which represents a decisive competitive advantage, especially in dynamic markets.
Further links from the text above:
Idea Management Definition | REFA
KIROI Step 7 for company-wide ideas | SAULDIE
AI-based idea management software | Innolytics
Idea management: definition, tools and best practices | ITONICS
Idea management with KIROI: Step 7 | SAULDIE
What is Idea Management 2025 | Idea Management Centre
Rethinking idea management with KIROI Step 7 | SAULDIE
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