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AIROI - Artificial Intelligence Return on Invest: The AI strategy for decision-makers and managers

11 April 2025

Micro-investments (Glossary)

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The term micro-investments originates from the areas of crowdfunding, finance and digital marketplaces. Micro-investments mean that people can invest in various projects or companies with very small amounts of money. Previously, you often needed a lot of start-up capital or had to be an expert to participate in the financial market. With micro-investments, this is now possible with just a few euros.

A typical example: Specialised apps or online platforms can be used to invest in sustainable energy projects or start-ups, for example - from as little as five euros. You select the right project and pay in the desired amount. This allows you to spread your money across several projects and minimise your risk.

Micro-investments make investing accessible to many people who would otherwise not have had access. They are particularly interesting for beginners and offer the opportunity to gain experience in the financial market step by step. Thanks to digitalisation, such investments are now simple, transparent and can often even be implemented in real time. Micro-investments therefore help more people to participate in the opportunities of the modern financial market.

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