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The AI strategy for decision-makers and managers

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AIROI - Artificial Intelligence Return on Invest: The AI strategy for decision-makers and managers

7 January 2025

Corporate AI strategy (Glossary)

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The corporate AI strategy is primarily at home in the areas of artificial intelligence, digital transformation and automation. It describes a company's targeted plan on how artificial intelligence (AI) should be used sensibly to improve processes, secure competitive advantages and create new business opportunities.

A corporate AI strategy ensures that AI is not integrated randomly, but in a targeted and responsible manner - for example in product development, customer service or when analysing large amounts of data. Questions such as: Where can AI bring the greatest benefits? How are employees prepared for its use? What ethical guidelines need to be observed?

An everyday example: an online retailer wants to offer its customers better service. With a clear corporate AI strategy, it plans to introduce a chatbot that answers customer questions around the clock. At the same time, he ensures that data protection is maintained and employees are trained.

In short: the corporate AI strategy is the common thread that ensures that artificial intelligence is used in the company in a targeted, efficient and secure manner.

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