What makes a great online shopping experience?

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Anyone who shopped online in the early days of e-commerce in the late 1990s or early 2000s can only marvel at how far e-commerce has come since then. From shipping times to payment methods to checkout processes, pretty much every aspect of the online shopping experience has improved tremendously over the past two decades. Despite the obvious progress, there is still room for improvement as consumers quickly become accustomed to the status quo and demand more. But what do consumers really want from online shops?

The following table, which is based on one of Namagoo survey shows which elements US online buyers for a good shopping experience.

Infographic: What Makes a Great Online Shopping Experience? | Statista

You can find more infographics at Statista

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