Facebook is one of the largest social networks with over 2.8 billion monthly active users. Companies can use Facebook to publicise their brand, reach target groups and generate sales.
Content of this workshop:
Block 1: Introduction to Facebook Marketing
- In this block, we will provide an overview of the basics of Facebook marketing, including audience analysis, page creation and Facebook ads.
- We'll also cover the different types of Facebook ads, including photo ads, video ads, carousel ads and more.
Block 2: Use of Facebook pages and adverts
- We will also discuss the different ways you can use your Facebook page to spread the word about your brand and generate engagement.
- We will also show you how to create a Facebook advert, including the selection of target groups, budget and schedule.
- We will also look at the different objectives for Facebook adverts, including lead generation, traffic and sales promotion.
Block 3: Advanced Facebook marketing strategies
- In this block we will look at advanced Facebook marketing strategies such as remarketing, A/B testing and personalised ads.
- We will also discuss how you can monitor and optimise the performance of your Facebook ads to achieve the best possible results.
- We will also talk about the use of Facebook Pixel and Facebook Catalogue to improve your marketing strategy and generate sales.
- We will also discuss the use of Facebook Groups and Facebook Messenger to interact directly with your target audience and build relationships.
You can find more information here
If you want to know how your company can benefit optimally from Facebook, I look forward to hearing from you. Contact us.
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English (UK)