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iROI - internet Return on InvestDigital marketing with
Artificial intelligence

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31 August 2018

Blogging and SEO

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If you blog, you have something important and/or interesting to share with your readership. As a rule, this should be the case. In other words, you are engaging in "content marketing".

The more important the information is for your customers, the faster word of your expertise will spread and you will receive returning visitors.

This is all very important in connection with SEO.

But that's not all. Blog posts increase the visibility of your website on the Internet. Each blog post generates one more page. Your website is given more weight overall as it can be found on different topics.

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written by:

Sanjay Sauldie

Sanjay Sauldie is a digital strategist, speaker and developer of the transruption toolkit, which companies can use to make their digital transformation measurable, human and sustainable. With kiROI - the AI-based approach to value creation in the digital age - he helps self-employed people and companies to integrate artificial intelligence into their processes in a practical way. With his outstanding marketing strategy iROI, he has already led countless companies to greater visibility and thus more profits. He combines digital innovation with disruptive thinking models for a sustainable business strategy. He studied mathematics and computer science at the University of Cologne, completed a Master of Science in Digital Disruption at the University of Salford (UK) and a Design Thinking programme at MIT/EMERITUS Singapore. As a multiple award-winning expert - including the Golden Web Award and the Innovation Award of the Initiative Mittelstand - he advises SMEs and corporations. His motto: "Digitalisation is not an end in itself - it must serve people."

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