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27 January 2022

What is eCommerce?

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Would you like to set up your own online business? Want to learn all about eCommerce? This essay will give you a comprehensive understanding of eCommerce. Take a look at it.

eCommerce overview:

Simply explained, eCommerce is the process of buying and selling goods and services and transacting business via an electronic medium such as the Internet or another computer network. In general, the term "eCommerce" refers to the process of searching for and selecting products in online catalogues and then paying for them using a credit card and an encrypted payment system.

Whether you are educated or not, with eCommerce you can buy virtually anything you want without having to physically pick up the items. All you need is internet access and a bank account.

eCommerce involves more than just the electronic exchange of products and services. Companies can save a lot of money by using eCommerce to communicate more efficiently with their suppliers and consumers.

The different types of eCommerce include

B2B eCommerceThis type of eCommerce involves transactions between companies, e.g. manufacturers selling to distributors and wholesalers selling to retailers.

B2C eCommerceThis type of eCommerce enables companies to offer their goods and services directly to consumers. It is the most popular and widespread type of online business.

B2G eCommerce: This stands for Business to Government eCommerce and refers to transactions that take place between companies and public authorities.

C2C eCommerce: In this form of eCommerce, customers offer their products and services to other customers. One of the best-known examples of C2C eCommerce is eBay.

are among the applications of eCommerce:

E-Banking

Internet banking or e-banking allows customers to carry out financial transactions online with their bank accounts, credit or debit cards. Customers can also use internet banking to view their account information, make transfers, receive mini summary statements to check their account balance and pay their bills.

Marketing

Data on customer behaviour, preferences, wishes and requirements can be collected via the internet and e-commerce. E-commerce enables marketing activities such as setting prices, negotiating, improving product features and interacting with customers.

Auction

An electronic auction allows people to bid online and trade a variety of items. These auctions are web-based and allow all registered users to bid on a single item or a group of items within a certain time frame.

the advantages of eCommerce:

- Expansion of the consumer base

- The geographical reach has been extended

- Open 24 hours a day, 7 days a week, 365 days a year -

- Build customer loyalty

- Collecting consumer information

- Use search engine marketing to increase your presence

- Provide customers with useful information about your company

- Cost reduction in marketing and advertising

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