It is the first book that even I, as a non-technical person, enjoyed reading. It's amazing in a way that you can explain search engine optimisation simply.

iroi.org
iROI - internet Return on Invest
Digital marketing with artificial intelligence
Business excellence for decision-makers & managers by and with Sanjay Sauldie

iROI - internet Return on InvestDigital marketing with
Artificial intelligence
„Suchmaschinenoptimierung auch einfach erklären kann“: Hans Dittmer, Geschäftsführer, Hypokontor

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