What makes good content for an article?

Article marketing is the writing of articles, the publication of your articles in article directories and the syndication of your articles. To be successful in article marketing, you need to:

1. Write high-quality articles that are optimised for keywords.
2. Regularly send a series of such articles to article directories.

An article that has good content and contains the keywords that readers are searching for will have many page views. Imagine that each article generates one page view from 500 readers. If you have ten such articles, you will get 5000 page views. By syndicating articles, you get more backlinks for higher search engine rankings and can also brand yourself as an expert in your area of online business.

But what makes good content? Here are some useful tips:

1. your content answers a need or solves a problem that your target readers have. In particular, your article contains keywords that readers are searching for. For example, if you're targeting readers with hair loss, then "hair loss" is a keyword phrase you can use in your article. However, a better keyword phrase is probably "hair loss remedies" as your article content can relate to hair loss solutions and therefore address the needs of your readers.

2. your article contains useful resources. Using the example of hair loss, you can write about where your reader can find hair loss remedies.

3. your content contains practical tips that your readers can easily apply. A step-by-step guide to preparing a remedy directly from your own kitchen is interesting and unusual.

4. when writing a discussion topic, present alternative views and a healthy discussion of each view.

5. your content is personalised. You write about your own experiences.

6. you have an opinion on a discussion topic and your ideas are well supported. Support can be in the form of statements from experts or references to scientific and proven research. It's okay to write an article based on general information, but the best content is that which substantiates your opinion.

7. your article is up to date and contains the latest information on trends. Nobody likes to read outdated ideas. This is especially true if you are writing about an area that is changing rapidly, such as IT or even fashion.